Introduction
WhatsApp remains one of the most effective ways to connect with customers, with more than 1.5 billion users worldwide. At 360, we deliver your messages through authorized and compliant channels so your communication stays smooth, reliable, and aligned with WhatsApp’s standards.
As WhatsApp continues to tighten its protection for users, we follow the same approach by supporting a cleaner, spam-free ecosystem. Every message sent through our platform is designed to meet META’s policies and maintain a trusted communication environment.
To support this direction, 360 is now fully integrated with META’s official WhatsApp infrastructure. Under this setup, META will charge all WhatsApp Business API usage directly to the credit card linked to your WhatsApp Business Account. Meanwhile, 360 continues to provide the sending engine on our side with a simple, transparent per-message fee.
WhatsApp offers a strong advantage for businesses; messages can reach users in any country with consistent delivery quality, something that SMS often struggles with due to varying international rules and limitations.
Whatsapp Pricing
META Conversation Charges
META uses a conversation-based billing model. These charges are applied directly by META and will appear on the credit card connected to your WhatsApp Business Account.
Conversation Categories:
- Marketing
- Utility
- Authentication
- Authentication for International
These charges are set and billed by META. 360 does not adjust or add to META’s pricing.
For the full list of META conversation pricing, you can view it here
360 Message-Sending Charges
360 charges only for the delivery of messages sent through our system (sending & receiving).
Sending Routes and Rates:
360 Proprietary WhatsApp API: MYR 0.0250 / msg
MSG Count Price per MSG Selling Price 5,000 MYR 0.0250 MYR 125.00 Order Now